Travel News » November 2009 » Weak pound forces Britons to alter holiday plans

Weak pound forces Britons to alter holiday plans

09/11/2009

Almost a third of Britons will re-consider taking a holiday in Europe due to the weak pound, according to a new survey.

A total of 29 per cent of those quizzed by the owners of World Travel Market, one of the biggest global travel events, said the exchange rate would influence where they go on their next holiday.

Young travellers were most likely to be influenced by the exchange rate, according to the survey, while less than a fifth of travellers aged over 60 said they would take the value of the pound into consideration when choosing a destination.

World Travel Market chairman Fiona Jeffery said the weak pound could cause fewer people to take overseas holidays in the near future.

Ms Jeffrey's added: Many British holidaymakers may find the in resort costs ? especially within the eurozone ? far too high.""

It's not only the poor rate of exchange that is putting people off travelling overseas, however. In the survey, 13 per cent said the rise in air passenger duty (APD), which went up about 10 per cent this month, would put them off flying.

Air Passenger Duty, which varies according to the distance flown, is due to rise again next year, making flying even more expensive.

Concerns about the environment are also deterring people from travelling abroad, according to World Travel Market. More than half of those quizzed said environmental concerns would play a part in their decision about whether to go overseas in the future.

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